1) How do you source your B2B data?
We collect our data from reputed online and offline sources. Some of our sources include business listings, business websites,
seminars, world expo's, E-Magazines, webinars, government records, yellow pages, subscription lists, and more. 

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2) What’s the purpose of lead generation?
Lead generation stimulates interest in your product or service, capturing potential customers for sales development. It’s a crucial component of effective sales.

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3) Why use email marketing for lead-generation campaigns?
Email marketing offers several benefits:

*Cost-Efficiency: Sending emails is more affordable than other methods like influencer marketing or paid advertising.
*Targeted Segmentation: Divide customers into groups based on demographics and behaviour for more relevant emails.
*Constant Presence: Regular emails keep your brand top of mind, even if prospects aren’t ready to take action immediately.
*Brand Visibility: Each email is an opportunity to increase awareness of your company.

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4) How is lead generated in email marketing?
In email marketing, lead generation involves collecting potential customers’ email addresses and guiding them toward a desired action, such as purchasing a product or service. 
It’s a way to build and maintain relationships with prospects, converting them into paying customers.

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5)  How do I start a conversation with leads?
Once you’ve collected contact information, initiate conversations through personalized email campaigns or do a tele-calling. Provide value, address pain points, and guide leads toward taking the next steps.

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6) How often do you verify and validate your master database?
Our master database which holds over 90M+ email/contact insights and 30M+ company insights undergoes a quality check every 60
days to verify and validate it. Our verification and validation process includes a dedicated team of data scientists,
followed by a tele-verification team to confirm the remaining fields.

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7) What is your privacy policy?
Our privacy policy abides by global data policies and prioritizes our clients' security contact data at all times. Our database is
compliant with GDPR and CAN-SPAM data policy acts.